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FAM FORMULA LAB

You don’t want hormonal birth control.
You don’t want a baby right now.
So… now what?

Maybe you’re thinking about coming off birth control but have absolutely NO interest in trading the pill for a monthly pregnancy panic.

Maybe you’re already off it and relying on condoms, withdrawal + an app that has very confidently decided you’re “safe” today.

Or maybe you’ve gone all in with tracking cervical mucus, temperatures, LH strips, the whole shebang and you’re still looking at everything like okayyyyy… but what does this actually MEAN???

Because when you’re trying to avoid pregnancy without hormonal birth control, “I’m probably not ovulating?” isn’t exactly a birth control method.

You need an actual fertility awareness method that teaches you how to look at your own cycle and know: Am I fertile today? Have I actually confirmed ovulation? Is my fertile window closed? Can I have unprotected sex tonight?

And THAT is a skill you can learn ↓

💖 APPLY FOR THE FAM FORMULA LAB
A halved papaya resting on a person's lap on the sand at the beach

Sound familiar?

  • You keep thinking about coming off hormonal birth control… but pregnancy anxiety stops you every time.

    You want another option, but “just track your cycle!” isn’t exactly reassuring when a baby is VERY much not part of the plan. You want to know there’s an actual method behind this before you trust it with something this important.

  • You know wayyyyy more about your cycle than the average person… but still don’t know when you’re actually fertile.

    You know ovulation doesn’t magically happen on Day 14. You know cervical mucus is a thing. You know there’s a fertile window… but actually feeling confident identifying when yours starts + ends? Different story.

  • You’re tracking allll the things… but your cycle still feels like a mystery.

    You’ve got the temps, the mucus observations, the LH strips, the notes… but when you look at it all you’re still like, okayyyyy… what the heck am I supposed to DO with this???

  • You think you’re probably safe… but “probably” isn’t enough when you REALLY don’t want a baby.

    Your app says green. Your temperatures went up. Your mucus dried up. You think ovulation happened. But when it comes time to actually have unprotected sex? Suddenly it’s “maybe we should just wait one more day…”

  • You’re layering every method just to feel safe.

    Condoms + withdrawal + avoiding sex on “maybe fertile??” days + checking your app for reassurance. Not because that's necessarily the strategy you want… but because you don't actually know which days require protection.

  • THIS IS LITERALLY ME, HELP ME PLZ

Because tracking your cycle + actually knowing how to use that information as birth control are two VERY different things.

Using FAM doesn't mean you need to know the exact moment you ovulate or somehow intuit what your ovaries are doing.

But you do need more than a period app, a vague idea of when you usually ovulate, or a collection of fertility signs you’re not quite sure what to do with.

You need to learn an actual fertility awareness method.

One that teaches you what to observe in your body, how to chart it, how to interpret what you’re seeing + the rules you need to follow when you’re using that information to avoid pregnancy.

So instead of wondering…

  • Is this mucus fertile?
  • Do these temperatures actually confirm ovulation?
  • Why am I seeing fertile mucus AGAIN?
  • Can I have unprotected sex tonight?

…you have an actual framework for answering those questions using your own real-time cycle data.

And you don’t have to figure all of that out alone with a FAM book open in one tab, Reddit in another + ChatGPT trying to decipher a picture of your cervical mucus.

You need to learn the method, practice it with your own cycle + have someone there to give you feedback while you figure out what all of this actually looks like in YOUR body.

And that’s exactly what FAM Formula Lab was built for.

What if using your cycle as birth control actually felt… straightforward?

Introducing, The FAM Formula Lab™

The FAM Formula Lab is the actually-easy-to-follow, 12-week fertility awareness group program designed to help you confidently chart your cycle, understand what your body is telling you + use FAM to avoid pregnancy on purpose.

FAM Formula Lab is for the cycle-curious, the birth-control-burnt-out + the already-tracking-but-still-like-“WTF-does-this-mean???” among us 😂

Whether you’re starting from “wait… how do I even know when I’m fertile?” or you already have months of temperatures, mucus observations + LH strips under your belt, you’ll learn how your cycle actually works + how to use an evidence-based fertility awareness method with YOUR body.

So instead of guessing, stressing, and hoping for the best…you’ll actually know what’s going on and what to do about it.

I AM SO IN!!
A black and white photograph of two raised hands, fingertips lightly touching, silhouetted against light from a window on a dark wall

Inside FAM Formula Lab, you’ll go from “I think I’m doing this right?” to:

  1. Actually understand how your fertility works

    Know what’s happening throughout your cycle, why your fertility signs change + how ovulation, cervical mucus, BBT and your fertile window actually fit together.

  2. Know exactly what to look for + how to chart it

    Learn how to observe cervical mucus + basal body temperature in real life, record what you’re seeing accurately + build a chart you can actually use to make decisions.

  3. Look at your chart + actually know WTF it means

    Identify when your fertile window opens, confirm ovulation + know when your fertile window is officially closed.. even when your cycle doesn’t look perfectly textbook

  4. Make real life birth control decisions without the “but what if I’m wrong???” spiral

    Use what you see on your chart + the FAM rules you’ve learned to decide what that means for sex today → when you need protection + when you can confidently have unprotected sex based on your pregnancy intentions.

FAM Formula helps women go from “I think I ovulated??” to actually understanding + trusting their cycle.

  • “Everything is different. I knew nothing about my cycle, I hadn’t had a period in 8 years. I did not feel confident about my cycle or about FAM. Now I understand my body, I know what to expect and when, and I am confident in preventing pregnancy.”

    – Tessa L.

  • “Taking the learning and watching it unfold in real time has been majorly impactful and lifechanging honestly. I feel so equipped to understand my body and cycle, and even to share it with others!”

    – Rachel D

  • “Besides having a routine of temping/noticing CM/charting, I am much more confident in decisions I make regarding intimacy/avoiding pregnancy. But more than just that (which is what I wanted when I started), I feel more at home in my body than I ever have before.”

    – Madeleine S

  • “I think in general the course has been good for reducing anxiety around pregnancy. The whole course and the information learned has really helped that.”

    – R

  • “Another moment was the first time I felt confident in confirming ovulation and closing the fertile window. I felt like I understood what was happening for the first time!”

    – Cassidy N

  • “Being able to track temp and make observations consistently enough to confirm ovulation was a huge win. I really didn't think I'd be able to do it. Being able to actually tell with confidence what phase of my cycle I am in.”

    – Hannah

The FAM Formula Flow

aka: how we take FAM out of the textbook + teach you how to actually use it with YOUR cycle:

  1. LEARN

    Step-by-step lessons that teach you FAM from the ground up → hormones, cervical mucus, temperature, and your fertile window + much more. You’ll learn the language your body has been speaking this whole time, clearly and confidently.

  2. INTEGRATE

    Cycle by cycle, you’ll start connecting the dots between your chart and your actual life: Your chart → your energy → your mood → your sex life → your decisions. You’ll understand how the FAM rules apply to YOUR cycle + start recognizing the patterns your body has been showing you all along.

  3. PRACTICE

    This is where FAM stops being something you understand in theory. You’ll take what you’re learning and apply it in real time: tracking your temps, observing mucus, noticing patterns, and charting it all. It’s no longer just theory… it’s your chart, your cycle, your lived experience.

  4. SUPPORT

    You don’t have to figure it out alone. You’ll get support, chart reviews, and real answers when things feel confusing. Plus the added layer of learning alongside other people who are figuring this out too. Because half the time, someone else will ask the exact question you didn’t even know how to put into words.

You might come for the birth control… but you’ll leave actually knowing your body.

Yes, you'll learn how to identify your fertile window + use FAM to avoid pregnancy.

But you'll also understand your cycle in a way you probably should've been taught YEARS ago.

Because once you know how to read your own cycle, suddenly you can...

  • understand why your cervical mucus changes throughout the month instead of wondering WTF is coming out of you
  • know whether you've actually confirmed ovulation instead of assuming it happened because your app said so
  • understand why your period showed up “late” when you actually just ovulated later than usual
  • recognize what your normal patterns look like + notice when something changes
  • carry that knowledge with you if your pregnancy intentions eventually shift from absolutely fucking not → okay maybe now
  • understand how your hormones + fertility connect to your sex life, mood, energy + the rest of your lived experience throughout your cycle

Because FAM might be the birth control method you're learning right now... but cycle literacy is knowledge you'll have for the rest of your reproductive life.

🔥 YES PLEASE!!!
A person standing at the edge of a rocky cliff above the sea, arms stretched overhead, while someone below photographs them

Case studies

Tessa L.

From removing her IUD after 8 years + feeling completely unprepared → confident preventing pregnancy with FAM.

I came into FAM Formula as I was removing my IUD of 8 years. I felt inflamed, scared, and entirely unprepared. We started slow, Caitlin always reiterated that this takes time.

I had some really wonky cycles at first. No safe intercourse days. No normal mucus. Weird periods. But I stuck with it.

Every time I felt confused, I texted Caitlin and she responded quickly with encouragement and explanations. She is truly an amazing teacher - she introduced me to so many concepts I had never heard of but now feel confident in.

I now trust my body, I feel connected to my cycle and healthy, and confident in preventing pregnancy! Anyone who is thinking about coming off birth control for health reasons, DO IT!! Best decision ever.”

– Tessa L.

Summer

From relying on an app + piecing together FAM information online → actually understanding how it all connects.

“After going off birth control, I felt scared about what to do next and didn’t know where to start. I lacked the confidence to trust myself and what my body was telling me.

Throughout the past couple of years, I had gathered bits and pieces of information about FAM but didn’t know how to put it all together. Before FAM Formula, I didn't fully understand how to track my cycle and relied on an app to tell me when I was and wasn't fertile.

FAM Formula really helped me put all the puzzle pieces together. Having an instructor guide me through the process was exactly what I needed. From the lessons to the live chart reviews, everything started to click, and I finally felt like I could see the bigger picture of my cycle rather than trying to piece it together on my own.

After going through FAM Formula, I finally feel like I have the education and tools to understand my cycle and feel confident trusting my own body.”

– Summer

Christina L.

From overwhelmed by alllll the fertility information → actually understanding what her body is telling her.

“I was very overwhelmed at first before getting into the FAM formula. I kept hearing a lot of different info and was constantly nervous about whether I ACTUALLY had a chance to get pregnant or not.

FAM Formula really helped solidify my understanding of my body and how things actually work. It helped me build confidence in charting and tracking beyond just when my period was.

I feel a lot more informed on how it all actually works and seems very sustainable to keep doing.”

– Christina L.

Rachel D.

She learned FAM to avoid pregnancy. One year later, she’s still charting + trusting what her body tells her.

“I have been charting using the FAM formula for a whole year now, following my time with Cait last summer.

I initially was curious about learning this method not only to use as a form of birth control, but also to increase my body literacy until the time when my partner and I were ready to try to conceive.

Since then, I have felt so confident reading my body's cues and sticking with a consistent habit of tracking. Because of what Cait taught me and supported me through, I trust what my body is telling me, and I always know where my body is at.

Now, as my partner and I are embarking on trying for a baby, I feel much less confused, and overwhelmed than I think I would feel if I only knew what I knew before the FAM method. I am forever grateful!”

– Rachel D.

Victoria

From guessing what was happening in her cycle → understanding her body + precisely predicting her period.

I'm very proud of simply now being able to understand my body more. I feel like I have discovered more about my body that every woman should be taught or have easy access to this knowledge without shame.

I am also so so so happy to be able to precisely predict when my period will start instead of simply guessing.

My confidence has certainly grown as far as my understanding of my body and also having a better understanding of which phase (out of the four phases of a woman's cycle) I am in.

– Victoria

Exactly what you’ll learn → Module by Module:

This isn’t just about consuming a bunch of information about your cycle → you’re learning an actual fertility awareness method + practicing it with YOUR body as you go. Each module builds on the last so you can go from understanding the science → observing your fertility signs → interpreting your chart → actually using that information in real life.

THE FOUNDATIONS

The cycle education you probably should’ve gotten YEARS ago.

Before we even touch temperatures or cervical mucus, we’re getting clear on how your cycle actually works + what fertility awareness actually is (and definitely isn’t).

You’ll learn how to:

  • Understand what FAM actually is + how it differs from period tracking, the rhythm method + app predictions
  • Understand the hormones + biology behind your cycle
  • Connect ovulation, menstruation + your fertile window
  • Understand why your fertility signs change throughout the month + what they're actually responding to
  • Unlearn old stories about fertility + rebuild trust with your body

Here’s what students have said while going through the lessons

(spoiler: mucus, temps, and hormones finally make sense):

Appreciation Post!

“I’m going through the BBT module today, and honestly must give Cait her flowers 💐💐💐 I’ve been struggling with the concept of a cover line for a loooooong time and the module has really cleared all the faff and made it much easier to understand! I also appreciate that there's clear examples from the RYB app, because there's so many features that I hadn't realised were present until now!”

What’s one thing you’re taking away from this module?

Wow! SO many things clicked in this module. It was really cool learning about the rules for peak day temps and how everything comes together.

Which part of the course has been most helpful so far?

Basically everything! It is so thorough but broken down into very digestible chunks. Having the videos AND the notion workbook AND stuff to print out and reference is so helpful for retention and multiple learning styles.

Which part of the course has been the most helpful so far?

I love how everything feels like it have connected the dots towards the end now

SNEAK PEEK:

because I know you’re probably a little nosy (same), here’s a peek inside the dashboard, resources, and lessons students are raving about →

Resources
The FAM Formula resource library: a grid of guides including first cycle rules, coming off birth control, a thermometer guide and the module 1 workbook.
Decoding Your Mucus
The Decoding Your Mucus lesson, with its video player beside the full course contents.
fam formula 2.0 dashboard
The fam formula 2.0 dashboard, linking the curriculum, the module workbooks, the schedule and the resource list.
Mucus Cheatsheet
The mucus cheatsheet post, with its downloadable cervical mucus PDF attached.
Weekly Lessons
The weekly lessons contents list — nine modules, fifty-seven lessons, four hours sixteen minutes — with completed lessons ticked off.

“I am so impressed with how thorough and scientific this course was, yet super bite-sized and ‘do-able’ feeling.”

“The emphasis right from the beginning that this is a learning process, no one is going to be perfect all the time, examples where things aren't textbook etc. really set the stage for how this can work for real people in real life. I LOVED having the calls and support available. I don't think this would have been nearly as effective without those check-ins, and the confirmation that I was either on the right track or making changes as needed.

I really appreciated how you handled my initial lack of confidence and doubts that I could be consistent enough to do this. Taking that pressure off was huge for me, and low and behold, it worked.”

- Hannah K

Everything you need to learn FAM + actually use it:

  • Bite-sized video lessons you’ll actually finish

    Short, clear, and designed to fit into your real life + short attention spans

  • Interactive workbook + charting practice

    Prompts, exercises + places to work through what you're learning so you're not just watching videos and hoping it sticks.

  • The FAM Formula Resource Library

    Your “wait... how do I do this again?” headquarters → mucus cheat sheets, thermometer guides, charting resources, decision trees + other tools you can come back to whenever you need them.

  • 3 free months of Read Your Body

    Premium access to the charting app we use inside FAM Formula so you can record your observations + actually see your cycle taking shape in real time.

  • Lifetime access to the lessons + resources

    Because you shouldn't need to remember every mucus rule for the rest of your reproductive life after watching one 12-minute video in September 😂 Come back whenever you need a refresher.

But you’re not just getting a bunch of lessons + being sent off to figure it out alone.

FAM Formula Lab was designed for real life + real bodies → imperfect cycles, imperfect humans + all the messy stuff that happens when you try to apply FAM outside of a textbook.

Because learning the rules is one thing, but knowing what to do when your mucus is confusing, your temps are disturbed, ovulation is taking its sweet-ass time or your chart simply does NOT look like the examples in the lesson?

That’s where having actual support makes all the difference.

When you join FAM Formula Lab, you’re not getting dropped into a course and left to figure it out. You’ll have me in your corner while you learn the method, practice with your own cycle + figure out what all of this actually looks like in YOUR body.

🍑 Ready to see what this looks like in your life?

JOIN FAM FORMULA NOW

Here’s how you’ll be supported ↓

  1. 01 / 12 weeks of bi-weekly live support + chart review calls

    Bring your questions, submit your chart for review + watch us work through real-life cycles together so you can see exactly how the FAM rules apply when things aren't perfectly textbook.

  2. 02 / 4 months of between-call support

    You’ll have an extra month of text support beyond the 12-week Lab, so you can message me when something comes up in real time → whether it’s “is this fertile mucus?”, “did I actually confirm ovulation?” or “Cait WHAT is my chart doing???”

  3. 03 / Group space + private messaging

    Ask questions in the group, learn from everyone else's charts + aha moments, or DM me privately when you'd rather keep something between us. There is quite literally no such thing as TMI here.

The goal isn't for you to need me forever.

It’s for you to have enough education, practice + feedback that eventually you can look at your own chart and think:

“Yep. I know what I’m looking at. I know what this means. And I know what I’m doing.”

Support feedback

If someone was on the fence about joining FAM Formula, what would you want them to know? — That you were a great instructor and very supportive in offering help or advice outside of the video lessons and calls. I would say I feel much more confident in using FAM knowing I had someone guiding and correcting me as I went than I would have been trying to piece it together on my own.
What part of FAM Formula was MOST helpful for you? — The chart reviews were extremely helpful. I loved that we had a separate workbook too work through with the videos and taking notes helped too, but having the love feedback and correction from what I learned made a HUGE difference in feeling confident in how I was applying what I learned
Which part of the course has been most helpful so far? — The chart reviews! I think I’m finally figuring out sensations, which is really helpful
What part of FAM Formula was MOST helpful for you? — My calls with you were hugely supportive. I felt like you were non-judgmental, curious and a great teacher. I learned a lot from the lessons and materials, and pairing them with the live feedback and review really cemented everything for me.
I felt like the regular check-ins motivated me to stay on top of the modules, even though I have struggled with self-paced in the past. it was the perfect balance between finding my own pace and not feeling pressure if I was busy, while also not totally neglecting it because I wanted to build on and understand what I was tracking and also have good questions for our calls.

By the end, you won’t just understand your cycle → you’ll actually trust it.

I WANNA TRUST MY CYCLE

Choose your FAM Formula experience 💖

Two ways to join, same complete FAM Formula Lab experience → choose based on how much 1:1 support you want.

FAM FORMULA LAB

$497 USD $347 USD

or 3 monthly payments of $166 $116

WAITLIST EXCLUSIVE PRICE

  • ✓ Complete FAM Formula curriculum + lifetime access
  • ✓ 12 weeks of bi-weekly live calls + chart reviews
  • ✓ 4 full months of text + chart support
  • ✓ Group space + private messaging
  • ✓ Interactive workbook + resource library
  • ✓ 3 months of Read Your Body
APPLY FOR FAM FORMULA LAB

Waitlist pricing ends Sept 3 @ 5 PM ET.

FAM FORMULA BESTIE

$697 USD $547 USD

or 3 monthly payments of $233 $183

WAITLIST EXCLUSIVE PRICE

Everything in FAM Formula Lab, PLUS:

  • ✓ 3 private 1:1 calls with Cait
  • ✓ 12 months to use your private calls
  • ✓ 6 months of text + chart support

ONLY 5 VIP SPOTS

APPLY FOR FAM FORMULA BESTIE

Waitlist pricing ends Sept 3 @ 5 PM ET.

FAM Formula Lab is capped at 20 students + applications are reviewed in the order they’re received. If you’re accepted, you’ll receive a private enrollment link to join!

Not sure which one is for you?

Choose LAB if: you want the full FAM Formula experience, personalized chart support + plenty of opportunities to get your questions answered, but you don’t feel like you need dedicated private coaching calls.

Choose BESTIE if: you know you’re going to want more eyes on your cycle, dedicated private time to talk through your charts + questions, and a little extra hand-holding while build confidence.

FeatureLABBESTIE
Complete FAM Formula curriculumIncludedIncluded
Lifetime access to lessons + resourcesIncludedIncluded
12 weeks of bi-weekly live callsIncludedIncluded
Live chart reviewsIncludedIncluded
Group supportIncludedIncluded
Private messaging supportIncludedIncluded
3 months of Read Your BodyIncludedIncluded
Chart + text supportIncludedIncluded
3 private 1:1 calls with Cait — yours to use anytime within 12 monthsNot includedIncluded

NOT SURE IF LAB OR VIP MAKES THE MOST SENSE FOR YOU? Slide into my Instagram DMs + tell me where you're at with FAM → I'm happy to help you figure it out 💖

LET THERE BE BONUSES 🎁

EXTENDED CHART SUPPORT

✨ FIRST 5 ENROLLMENTS

Get 2 EXTRA MONTHS of text + chart support when you’re one of the first five to join this round.

LAB → 6 months instead of 4
BESTIE → 8 months instead of 6

Two extra months to bring your charts, questions + “wtf is happening???” moments while you keep building confidence using FAM independently.

BEYOND THE LAB

ENROLL BY SEPTEMBER 13

Around the six-month mark in March 2027, we're getting the Lab back together for one live alumni group call. Bring your charts, confusing cycles + anything you’re still second-guessing after a few months of using FAM in real life. One big check-in to troubleshoot, ask questions + make sure you’re feeling solid using the method on your own.

(But I've already read the FAM books...)

“My confidence using fertile window rules has changed so much. I had read a few books but none of the rules seemed super clear.”

“I was always very cautious as I wasn’t super confident before, especially with confidently closing my fertile window.

I went into the FAM Formula Lab thinking I had an okay understanding of tracking my cycle and walked away with so much more knowledge and confidence than I thought I would get.

I now go about my day using FAM as a habit and being confident in my decisions. Consciously paying attention to my cervical mucus throughout the day is something so small, but is just a habit now.

Cait has put together an extremely impressive amount of course material into a well thought out flow that helps you learn, test your skills, ask questions, and get help when you’re confused.

You will walk away with a whole new sense of body literacy and understanding. Using a period tracker app is not sufficient to know your fertile window — there is so much more to it that FAM and this course will teach you.”

- Kara
Cait, Fertility Awareness Educator and founder of FAM Formula Lab

If your friend was thinking about joining, what would you tell them?

You can tell Cait anything without feeling weird. I feel 1000% safe with her. Nothing is TMI.

👋 Oh Hiiiii- I’m Cait

Your resident cervical mucus enthusiast + the human who will be teaching you how to actually use all of this stuff!!!

WHY ME!?

I’ve used FAM as birth control for 6 years.

And I veryyyyy much started where you might be right now. I wanted off hormonal birth control, but I also REALLY did not want to get pregnant... and trusting my own cycle as birth control sounded mildly unhinged 😂 Six years later, FAM is still my birth control + I know firsthand what it takes to go from “but how do I actually trust this??” to confidently using your own cycle data to make decisions.

I’m a trained Fertility Awareness Educator.

So yes, I’m going to teach you the actual science + method rules behind FAM ... but I’m also here for the “Cait WTF is my mucus doing???” moments because understanding FAM on paper is one thing... Learning how to use it with your very real, occasionally chaotic cycle is another.

I teach FAM without alllllllll that baggage.

Around here, fertility awareness is evidence-based, secular, non-judgmental + VERY TMI-friendly 💖

You can want off birth control without wanting a baby. You can use condoms. You can have unprotected sex. You can ask incredibly specific questions about your mucus and I won’t blink an eye!

I’m not here to tell you what choices to make with your body → I’m here to make sure you actually have the information + skills to make them for yourself.

Cait is the goddess of FAM. She is the one you want walking you through this journey of empowerment and self-discovery. Her social media is golden, but it only skims the surface of what there is to learn. Her course is packed with practical information, and her steady presence guides you through the nuance of your specific experience. You won't regret getting this course!

Taking Cait's FAM course was such a gift. She makes even the most personal topics feel comfortable and approachable, and her one-on-one support is truly unmatched. The course materials are beautifully laid out, easy to follow, and so thoughtful. Cait met me exactly where I was in my FAM journey with so much compassion and patience. I felt supported every step of the way and couldn't recommend her more.

FAM Formula Lab is for you if...

YOU WANT FAM TO BE AN ACTUAL BIRTH CONTROL METHOD

You’re not learning this just because cycle tracking sounds interesting. You want to know when pregnancy is possible, when it isn’t + how to make decisions based on your actual fertility signs instead of predictions.

YOU’RE WILLING TO ACTUALLY CHART YOUR CYCLE

You do not need to be perfect, wake up at 6am every morning or organize your entire life around FAM but you do need to be willing to observe your fertility signs, chart them + practice applying what you’re learning to your own cycle.

YOU WANT TO UNDERSTAND THE WHY, NOT JUST FOLLOW AN APP

You don’t want another algorithm giving you a green day/red day. You want to understand what your cervical mucus, temperatures + other fertility signs are actually telling you about what’s happening in your body.

YOU WANT A REAL HUMAN TO HELP WHEN YOUR CHART GETS WEIRD

Because eventually your temperature will be disturbed, your mucus won't look like the infographic, ovulation will happen later than expected or you'll stare at your chart thinking okay Cait WHAT THE F*CK IS THIS.

You want somewhere to bring those questions instead of trying to Google your way through them.

But if you’re looking for...

  • → an app or algorithm that tells you whether you’re fertile so you don't have to learn how to interpret your own cycle
  • → a completely passive birth control method
  • → rigid rules that assume every cycle looks exactly the same
  • → someone else to tell you whether you can have unprotected sex every single time
  • → a way to chart perfectly without ever having a confusing cycle

…FAM Formula Lab probably isn't your girl 😂

(BUT I ALREADY KNOW QUITE A BIT ABOUT FAM?)

“I had been practicing what I thought was FAM for a while and after working through this program with Caitlin I realized that I maybe didn’t know everything and wasn’t as safe as I thought (SCARYYYY).”

BUT that being said I was able to find the confidence I was looking for while using FAM and finding that reassurance within myself that I could trust my body.”

— Sam

Life After Learning to Chart for Reallllll:

(aka: life after spiraling in your luteal phase, staring at your app like “???” and praying to the algorithm gods that you’re not pregnant looks like this 👇)

  • 💞 You know exactly when your fertile window starts and ends → no more playing it safe for half the month “just in case.”
  • 💧 You can actually ID your cervical mucus → without second-guessing every wipe or wondering “wait... is this fertile???”
  • 🌡️ You know whether you’ve actually confirmed ovulation → instead of assuming it happened because your app, LH strip or suspicious little ovary twinge said so.
  • 🌙 A “late” period doesn’t automatically send you spiraling → because you can look back at your chart and see whether you simply ovulated later than usual.
  • 🌶️ You can have stress-free luteal phase sex → because you know how to apply your method rules + confidently close your fertile window.
  • 🌀 And when your cycle does something weird, you know what to do next → disturbed temps, delayed ovulation, confusing mucus + non-textbook cycles don't automatically mean PANIC.

(WHAT IF I CAN’T STAY CONSISTENT?)

“When you understand how things work, it makes it much easier to keep track of them.”

“I was trying to chart my cycle on and off, but I didn't make it for very long. However, having someone explaining everything and learning what to expect made it much easier. I believe my biggest shift is that, now, having learnt how to identify everything, it is easier to keep the habit and it's easier to get back on track if I had to stop using the method for a while.”

- Aida C

STOP JUST TRACKING YOUR CYCLE.

LEARN HOW TO ACTUALLY USE IT AS BIRTH CONTROL.

  • Know when you're fertile.
  • Know when you're not.
  • Know what your chart means.
  • And know what to do when things get weird.
I AM SO IN

Ready to actually know WTF your chart is telling you? 💖

Choose the level of support that feels right for you + apply for FAM Formula below:

FAM FORMULA LAB

$497 USD $347 USD

or 3 monthly payments of $166 $116

WAITLIST EXCLUSIVE PRICE

The complete FAM Formula experience → 12 weeks of live learning + chart reviews, 4 months of text + chart support, lifetime access to the curriculum + everything you need to learn the method and actually use it with your own cycle.

APPLY FOR FAM FORMULA LAB

Waitlist pricing ends Sept 3 @ 5 PM ET.

FAM FORMULA BESTIE

$697 USD $547 USD

or 3 monthly payments of $233 $183

WAITLIST EXCLUSIVE PRICE

Everything inside FAM Formula Lab PLUS 3 private 1:1 calls with Cait + 6 months of text + chart support for a little more hand-holding while you build confidence.

ONLY 5 VIP SPOTS

APPLY FOR FAM FORMULA BESTIE

Waitlist pricing ends Sept 3 @ 5 PM ET.

Not sure which one is right for you?

Choose Lab if you want personalized support + plenty of opportunities to get your charts and questions answered. Choose BESTIE if you want dedicated 1:1 time + more ongoing support with your individual cycles.

Applications are reviewed in the order they’re received + spots are limited. If accepted, you’ll receive a private enrollment link to join!

(BUT WHAT IF I KNOW BASICALLY NOTHING ABOUT MY CYCLE?)

“I started with minimal cycle tracking experience (aka just noting down the dates of my period) and after just 3 short months I feel comfortable and confident in my charting skills.

But more than just tracking my fertility, I've learned to trust my body, feel confident in the decisions I make with it, and I feel in tune with myself in a way I have never been before.”

— Maddy

Still wondering if Fam Formula Lab is for you?

Perfectly fine!! You do not need any previous charting experience to join. We start with the foundations + build everything step-by-step, so you can come in knowing absolutely nothing about cervical mucus or already having a vague idea of when you ovulate.

You’ll learn everything you need to start charting + actually use the method with your own cycle.

Yes, FAM is actually even more important for people with irregular cycles, PCOS, or any other cycle irregularities. In fact, understanding your body’s patterns is crucial when your cycle doesn't follow the typical 28-day clock. Rather than being a barrier, irregular cycles are exactly why tracking is so valuable.

Nope! That’s one of the biggest myths about fertility awareness. The beauty of FAM is that it’s tailored to you. Whether your cycles are predictable or all over the place, this method works because it’s based on what your body is telling you in real time, not a textbook or algorithm.

Sure, you could spend months piecing together advice from TikTok, Google, and reading dense books. But why not save yourself the stress? Inside FAM Formula Lab, you're not just learning the information, you're learning how to apply it to your actual cycle, with support along the way. Plus real-time support to ensure you’re on the right track. The efficacy of FAM is always higher when taught by an instructor.

Because of the digital nature of this program, refunds aren’t available after you’ve been granted access to the course materials.

Charting takes less than 5 minutes a day and once you get the hang of it, it becomes part of your daily routine! Modules are no more than an hour and are broken up into short videos so you can fit it into your busy life.

You’ll be supported throughout the program with:

  • Bi-weekly live calls→ ask questions, submit your chart, and get real-time feedback
  • Chart support when you need it→ message me anytime for a quick “is this fertile?” or a deeper breakdown
  • Group space + private messaging→ ask in the group or DM me whatever feels best
  • Support for 4 months→ so you’re not rushed, and you’re not on your own if it takes time to click

I reply Monday–Friday, usually within 24 hours.

I teach a custom charting approach to the sympto-thermal method that uses cervical mucus, basal body temperature, and LH testing.

It’s an evidence-based approach that’s flexible enough to meet you where you’re at but still structured and reliable enough to confidently use for birth control.

I’m trained in FEMM and completed additional training with the Fertility Awareness Collective.

I get it. This is a big concern for a lot of people, but here's the thing: once you learn FAM, you'll know exactly when you're fertile and when you're not. You'll know when pregnancy is possible, when your period is actually late vs when you just have a longer cycle, and when it's time to take Plan B or not freak out if a condom breaks.

I will never pressure you to use FAM as your sole method of contraception- this is about empowering you to make the best decisions based on your comfort level and your unique situation. Whether you decide to rely on FAM alone or combine it with another method, you're the one in control.

If, after learning FAM, you decide hormonal birth control is still the best choice for you, that's totally okay. You've gotta make that decision for yourself and I'm proud of you for taking agency over your fertility, no matter which path you choose.

Reach out! You can email me at hello@consciouslycait.com or slide into my DMs on Instagram at @consciouslycait

You can absolutely start learning about FAM while you're on birth control, but you won't be able to fully implement it until you've stopped using hormonal birth control. FAM relies on tracking your body's natural signals, and those signals aren't fully visible while you're on birth control, as it prevents ovulation and alters cervical mucus. To get the most out of this program, it's recommended that you come off birth control at some point during the three months we spend together, so you can begin charting your cycle with full support.

You don’t need much! Just a few simple tools and a willingness to learn.

Here’s what you’ll need:

  • BBT/Ovulation Thermometer → by Week 3
  • Read Your Body app or paper chart → I provide access to both
  • LH Strips (optional but recommended) → around Week 6
  • An open mind
  • A willingness to learn

I’ll send an email with all the information you need to get started. Then you will sign the Fam Formula contract and complete the health form.

You’ll get access to FAM Formula on Sept 21st. From there, we’ll build your foundation cycle by cycle... together.

We’ll meet bi-weekly Calls are subject to change depending on the group’s availability

Calls are a mix of:

  • → Q&A (ask anything nothing is too TMI)
  • → live chart reviews (you can submit your chart for feedback)
  • → real-life troubleshooting (confusing mucus, weird temps, “are we good?” moments)

You can come with questions, just listen, or bring your chart...whatever you need that week.

Your cycle isn’t something you’re supposed to magically know how to read.

Most of us were taught basically nothing about cervical mucus, ovulation or how fertility actually works... and then somehow expected to make birth control decisions with that information 😂

FAM Formula fills in that GIANT gap ↓

  • You learn the science.
  • You learn the method.
  • You practice it with your own body.
  • You get support when it gets confusing.

Until eventually, your chart stops looking like a bunch of random temperatures + mucus observations and starts looking like information you actually know how to use.

That’s body literacy.

And once you learn how to read your cycle, that knowledge is yours.

READY TO ACTUALLY LEARN THIS SHIT?

APPLY TO FAM FORMULA LAB
APPLY FOR THE FAM FORMULA LAB